Strategy & Insights
giphy-downsized.gif

Our Focus

Adaptive strategy from planning to research.

 

09 WAYS TO COUNTERPART

Our approach to strategy is adaptive and tailored. Ranging from continual guidance to nimble research, our projects are diverse. Following is what we’re commonly asked to help on the most. Don’t fear, if you have a new ask, it’s likely we can help:

 

01

Can you help co-create and innovate our products with our consumers?

Naked Juice 


02

Can you conduct consumer research to fuel our business planning process?

ADIDAS


03

Can you conduct a quick strategic assessment and show us opportunities for brand positioning or naming?

BRINK COMMUNICATIONS
FOR VELOZ for STATE OF CA ELECTRIC CAR AWARENESS


04

Can you help our planning team with insights, setting strategy foundations and creative briefings?

Wexley School for HOMESTREET BANK


05

Can you manage research for us? Help analyze fieldwork we are conducting?

MindswarmS
FOR THE AMERICAN LEGACY FOUNDATION STUDY

Justin Sullivan/Getty Images

06

Can you help create a clearer understanding for our consumer company-wide?

adidas GLOBAL WOMEN'S
CONSUMER SOURCEBOOK


07

Can you review all our existing research? Can you provide us highlights, business implications
and identify any gaps?

adidas


08

Can you help our department better share our work internally?

T-Mobile
Consumer Ethnos & COMMUNICATIONS TOOLS


09

Can you work with our creative team to develop concept territories?

Figure 8 Creative:  Tempur-Pedic